Rare. Unique. Spectacular. L’Or de Vie is Dior Skincare’s masterpiece
CHÂTEAU D'YQUEM: THE GREATEST WINE IN THE WORLD
Château d'Yquem is, without a doubt, the Greatest Wine in the world.
Its level of excellence, which over the last 4 centuries has been at its highest, has forged its reputation. In 1855, its supremacy was enshrined by its classification as a Premier Cru Supérieur. It remains the only wine to have received this distinction. Its unrivaled longevity has transformed it into a legend. Boasting a wonderful aromatic complexity, it has the unique ability to endlessly evolve as it unveils its delightful taste. Regularly, when taste-testing its vintages that are sometimes several centuries old, the palate is wonderfully surprised.
AN EXCEPTIONAL TERROIR AND TIME-HONOURED EXPERTISE
Château d'Yquem owes its unbelievable longevity to its vineyard planted on a mosaic of exceptional soils and to the meticulous care given to its production throughout the year.
The magic of the site is coupled with the benefits of the demanding cultivation methods perpetuated from one generation to the next, for 4 centuries. The successive manual grape harvests individually select the grapes worthy of entering Yquem wine. The selectivity is such that the estate's yield is the lowest in the world: each vine produces just one glass of wine. And when its level of excellence is not high enough, the Château makes the tough decision to not distribute that vintage. 10 vintages have thus not made it onto the market since the 20th century began.
Each vine produces just one glass of wine.
THE WONDER OF THE DIOR GARDENS
A pioneer in ethnobotany for over 20 years, Dior Science identifies in nature the rarest and most powerful flowers and cultivates them in soils most favourable to their growth. This has resulted in dedicated Gardens around the world. Dior Science's unique transformation expertise allows it to extract the part of each flower which is the purest and most effective for the skin.
THE ORIGIN OF CHÂTEAU D'YQUEM'S AGE-DEFYING POWER: THE SAP
For the past 30 years, Dior Science has researched its enormous cosmetic potential. A true botanical enigma, Yquem Sap is an exceptional antioxidant with unequaled power*.
Today, Dior Science reveals a new power: Yquem Sap is capable of stimulating a very wide array of genes known to act upon the skin's longevity.
Its broad spectrum action surpasses that of all other active ingredients**. The skin's vital functions are spectacularly revitalised.
Intensely stimulated and perfectly protected, the skin enters a virtuous cycle of continuously constructed, non-altered beauty. The skin becomes more and more beautiful and increasingly strong.
* In vitro tests vs. the most renowned antioxidants:
Vitamin C, Vitamin E, Idebenone and a competitor vine extract
THE INGENUITY OF THE DIOR TOUCH
Yquem Sap is channeled to the skin pure and intact, thanks to Dior Science's craftsmanship.
In early winter, when the Sap reaches the height of its fertility, the vine shoots are hand-harvested following a rigorous selection process. One vine produces just one L'Or de Vie bottle.
The slow and meticulous maturation process that follows lasts 6 months. 17 purification steps are required to extract the precious Sap without damaging any of its properties.
The Dior Master Formulators infuse this Sap at the heart of innovative textures that tantalise the senses and instantly and intensely envelop the skin.
One vine produces just one L'Or de Vie jar.
A SPECTACULAR TRANSFORMATION
L'Or de Vie instantly quenches the skin. The results are more wonderful than words can express.
From the first drop, it has a radical effect on all signs of ageing*.
The skin is strengthened and becomes more resistant. Wrinkles are intensely smoothed. Deeply restructured, the skin appears plump and toned. Facial contours seem perfectly enhanced, sculpted and tightened. The darkest spots are significantly diminished. The skin glows with divine radiance.
Day after day, its transformation is spectacular. Vying with perfection and beauty, skin is infinitely enhanced.
* Crème Riche results
A radical effect on all signs of ageing
Wrinkles - The skin is smoother: 96%
Radiance - The complexion is radiant: 95%
Density/firmness - The skin is denser: 92%
Spots - Pigmentation flaws are diminished: 74%
Hydration - The skin is moisturised: 98%
Skin quality - It is visibly improved: 98%
Protection - The skin is protected: 97%