The raw materials
Exquisite raw materials are the secret to wonderful perfumes. That is why Christian Dior always used the highest-quality ingredients for his olfactory creations.
The emblematic materials of Dior fragrances
Cultivated in Grasse, the Rosa Centifolia or May Rose – named after the month in which it blooms – has a delicate, powerful and recognizable perfume similar to mimosa. Emblematic of Christian Dior, it is omnipresent in the label's perfumes. It is particularly present in J'adore l'Or.
A symbol of feminine gentleness, jasmine is one of the perfumer's favorite flowers. Its delicacy makes it a perfume in itself. It forms the middle note of Miss Dior, J'adore, Grand Bal, Diorissimo...
"And then Miss Dior was born. It was born of those Provençal evenings filled with fireflies when green jasmine serves as a counterpoint to the melody of the night and the earth." Christian Dior
Essence of Neroli is obtained by distilling the flowers of the bitter orange. The orange flower allows certain fruity notes to be accentuated in floral perfumes. Neroli deploys all of its opulence in Escale à Portofino, J’Adore, Milly-la-Forêt…
Harvested in southern Italy, bergamot gives a sweet, tangy freshness to perfumes. It is found in Eau Sauvage, Escale à Portofino, Eau Fraîche, Cologne Royale, Diorella…
Originating from Indonesia and Malaysia, patchouli is an essential plant in the perfumer's palette. Its strong scent is characteristic of chypre, woody and oriental perfumes. It is found in Miss Dior, Dioressence, Patchouli Impérial, Gris Montaigne…
Imported from India to Europe in around 1600, the tuberose is a herbaceous plant with clusters of highly perfumed white flowers. It gives a heady floral middle note to Poison, and also unfurls in New Look 1947.
Iris absolute is one of the most precious products in the perfumer's palette. Its extraction process is as long as it is delicate. Its highly present odor develops green and powdery accents. Iris is at the heart of Dior Homme, J’Adore Voile de Parfum, Bois d’Argent…
The olfactory families
Citrus scents group all the fragrances based on citrus fruits. They are light, joyful, fresh and tangy notes.
Escale à Portofino, Eau Sauvage, Dior Homme Sport, Cologne Royale
Floral fragrances are often rose-based. The more opulent are based on white, heady flowers such as jasmine, tuberose, orange blossom and ylang ylang.
J’Adore, Poison, Dolce Vita, Dior Addict, Dune, Diorissimo, Diorella, New Look 1947, Grand Bal
Chypres are perfumes initially constructed around an accord of bergamot and floral notes, evolving towards a woody heart note, often consisting of oak moss, patchouli and labdanum.
Miss Dior, Eau Fraîche, Gris Montaigne
Oriental perfumes are dominated by a blend of vanilla, notes of balms and resins such as tonka bean, coumarin or opopanax, with which are blended woody, spicy or floral notes.
Hypnotic Poison, Dior Addict, Dioressence
At the heart of Dior perfumes; exceptional materials
"It all starts with the raw materials", explains François Demachy. Continuing a long tradition of excellence, the Dior Perfumer-Creator has made exceptional ingredients the distinctive mark of his creations. Dior has developed exclusive partnerships with carefully selected producers all over the world so that François Demachy can always work with the world's very best materials.
Exclusive partnerships for transformation
The transformation of flowers and raw materials is carried out with extreme care, allowing all their olfactory qualities to be preserved and enhanced.
In Grasse where the rose and jasmine for Dior perfumes are grown, the historic Robertet factory ensures their transformation into precious essences in close partnership with François Demachy.
A dizzying quantity of flowers is required: 3,000 kg of roses are needed to obtain 1 kg of essence, and 600 kg of jasmine, or 6 million flowers, to obtain 1 kg of absolute.
The Dior philosophy; responsible development
Dior places great importance on the origins of its raw materials. The brand establishes a relationship of confidence with producers and systematically controls all of its raw materials from their harvest to their arrival at the Saint-Jean-de-Braye cellar, and their incorporation into a perfume. Dior strives for sustainable development: producers whose approach is durable are favored.
In order to constantly add value to its raw materials and those who produce them, Dior has undertaken to relaunch the planting and exploitation in Grasse of forgotten plants such as the tuberose, the sulfurous flower that has made Poison a success.