The Diorsnow bloom perfect brightening perfect moist cushion SPF50 PA+++ is the ultra-moist skincare cushion. Enriched with Dior natural active skincare ingredients, it instantly refreshes, deeply moistens and unifies the skin for a natural luminous perfection with high protection, anywhere, anytime.
In 2017, Dior extends the benefits of the Bloom Perfect Brightening Perfect Moist Cushion SPF50 PA+++ even further by launching new shades with higher coverage to suit all Asian skin tones: the ideal complement to the existing shades for a perfectly natural finish.
With Bloom Perfect Brightening Perfect Moist Cushion SPF50 PA+++, the results are bright and clear after 1 month*:
100%: the skin is radiant
97%: the skin is brighter
97%: the skin is moisturised
90%: the skin is smoothed
97%: complexion transparency is even
97%: the complexion is more unified
90%: the natural colour of the complexion is unified
93%: spots and shadows fade
*Test: self-assessment, % of agreement, 29 Chinese women after 1 month of use
THE EXCEPTIONAL BRIGHTENING POWER OF THE EDELWEISS FROM DIOR GARDENS
Skin evenness and colour are determined by a pigment known as melanin. With aging and repeated sunlight exposure, the undesirable sallow colour of melanin spreads all over the skin, altering its evenness. Over time, melanin also becomes darker, damaging the natural skin colour. Dior researchers have discovered that Edelweiss extract from the Dior Gardens in Switzerland interferes in this process and can diminish, correct and prevent the creation of dark spots deep down. Preventive action against spots deep inside the skin is one of the most effective ways to achieve lasting efficacy on skin evenness and colour correction.
THE DIOR GARDEN IN SWITZERLAND
Edelweiss is cultivated at the heart of the Valais Garden in Switzerland at an altitude of 1,100 m. In this beautiful but hostile environment, temperatures can drop until -10°C while UV intensity is extreme, heavily reflected by the eternal snows. All the conditions are gathered for Edelweiss to develop the finest flowers, naturally and in the greatest respect of the environment.
Beauty, loyalty and sustainability go hand in hand at Dior as it adopts an eco-friendly approach to a selection of its iconic skincare products, now available as refills.
The lotion is the first step of the beauty routine. It is a pre-treatment allowing the skin cells to receive the treating cares applied afterwards. The Diorsnow brightening light-activating micro infused lotion is the 1st brightening moisturizing lotion* enriched with Edelweiss & microcapsules of soothing vitamin E. *By Dior£46.00 - 200 mL
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