Born from a desire for renewal, Eau Sauvage burst onto the scene in 1966, shifting everything in its wake. Unexpected and unprecedented, Eau Sauvage mirrors the changes the young were living at the time. Young people bubbling with life, seeking a new truth.
Since then, Eau Sauvage has gained an enviable status as a great classic. Its boldness has turned into an absolute reference. It has held its appeal from generation to generation, with impressive consistency. Today it wants to go further still. To surprise the youth of today in their fast-paced race to reinvent themselves.
"To describe Eau Sauvage, I would quite simply give Monsieur Dior's definition of elegance, which was 'a balance of simplicity, attention, natural and distinction."
Eau Sauvage continues to surprise with a portrait of timeless masculinity in perfect resonance with the legend. Eau Sauvage incarnates timeless elegance. Its strong, sensual attitude reflects the character of this classic men's fragrance.
It is the proof of a manly, refined fragrance that is naturally wild. Its strong, sensual attitude reflects the character of this classic men's fragrance.
Upon its creation in 1966, Eau Sauvage overturned the codes with its breakaway signature. For the first time, a floral note, that of Hedione, was used in a masculine scent. This bold choice was to become the signature stamp of Dior men's perfumes.
The bottle designed by Pierre Camin in 1966 has not changed since its creation—something unheard of in the perfume world. The bottle is inspired by a flask, the men's accessory par excellence, a timeless luxury item. As the fragrance of a couturier, the cap takes the shape of Mr. Dior’s thimble, while the folds of glass recall the lines of draped fabric.
Eau Sauvage Parfum is ennobled by the deep and daring color of the fragrance – a powerful, mysterious green. The bottle also displays a black, finely carved belt, whose elegance recalls that of a tuxedo.
Since 2011, Eau Sauvage has used Bergamot from San Carlo for its captivating and seductive subtle freshness. This exceptional quality early Bergamot is cultivated exclusively for Eau Sauvage in a garden in Calabria. There it enjoys prolonged exposure to the sun, and benefits from the warm wind of the Sirocco. Harvested using traditional know-how, its extraction technique also requires special know-how.
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