In 1953, Mr. Dior sought the perfect red for the lipsticks his models would be wearing on the runway. He created 2 perfect red shades called 9 and 99. Almost 50 years later, these perfect shades have been modernized to the iconic 999 red shade that everybody loves.
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Give a unique gift or show off your personality with some initials or a name, a memory or a few words! Personalization is part of Parfums Christian Dior’s desire to provide exceptional service and elevate the Art of Giving.