NEW ROUGE DIOR FOREVER
16H* OF TRANSFER-PROOF WEAR
Say goodbye to lipstick that smudges on skin or clothes: with Rouge Dior Forever, color stays put, intact and intense.
16H** OF COMFORT AND A BARE-LIP FEEL
Rouge Dior Forever is infused with red peony extract that helps maintain natural hydration of the lips, leaving them supple and comfortable all day long with a bare-lip feel.
THE TRIUMPH OF SORORITY
Rouge Dior Forever celebrates the power of women and sorority. A poetic and emotional manifesto that incites all women to support and encourage one another.
"Rouge Dior Forever, three words that have the ring of a manifesto. And in a way, they are. This new generation of Dior lipsticks is strong when it has to be, but also discreet when desired, and always beautiful, of course."
Peter Philips, Creative and Image Director for Dior Makeup.
* Instrumental test on 30 subjects.
** Self-rated by 30 subjects.