The New Dior Bobby Bag
The latest Dior leather goods addition, the Dior Bobby bag, designed by Maria Grazia Chiuri, is an emblem of timeless modernity. In order to discover how it is made, it is necessary to go to Italy, where the House’s ateliers are veritable laboratories of the transmission and perpetuation of excellence.
Making its debut with the launch of the Fall 2020 collection, this new design was named after Monsieur Dior’s much-loved and faithful dog, whose name was also given to numerous haute couture looks that have become iconic. “Each collection contained a suit earmarked for success called ‘Bobby’,” the founding couturier wrote in his memoirs.
Available in four sizes – micro, small, medium, large –, and in different colors, the Dior Bobby can be carried in the hand, worn on the shoulder, or cross-body thanks to its detachable shoulder straps. The latter come in matching leathers or an embroidered version – depending on the format – offering the possibility to mix and match for a resolutely couture result.
Cut out with the aid of patterns, the pieces are then assembled and sewn one by one. The ‘30 Montaigne’ signature is relief embossed in tone-on-tone and finished by hand.
Possessing an easy and elegant allure, this object of desire is the embodiment of the contemporary essence of Dior, representing a visionary alliance between heritage and creative passion.