THE NEW SERUM

7 days to make a difference: Capture Totale Le Sérum is the 1st Dior anti-aging serum that transforms skin by making it visibly firmer. Skin is 2 times firmer*. 

" *Self-evaluation by 35 women after 7 and 14 days of application.

CAPTURE THE YOUTH OF YOUR SKIN

 Discover the new Capture Totale serum in a 30 ml bottle, the ideal trial size or for accompanying you on your travels.

THE ALLIANCE OF DIOR FLORAL SCIENCE AND HIGH-TECH MOLECULES

Formulated with 98%* natural-origin ingredients.

* Amount calculated based on the ISO 16128-1 and ISO 16128-2 standard. Water percentage included. The remaining 2% contribute to the formula’s performance, sensory appeal and stability.

A TOTAL INCLUSIVITY TESTED ON MORE THAN 600 PEOPLE

A COMPREHENSIVE TESTING PLATFORM

 ALL SKIN TONES, 110.

INCLUDING WOMEN AND MEN.

ALL SKIN TYPES, EVEN THE MOST SENSITIVE.

ALL AGES, FROM 18 TO 70 YEARS OLD.

ALL LOCATIONS.

THE MOST INCLUSIVE* PANEL OF TESTS.

The inclusive testing platform includes 600 people of varying age, sex and skin type. The tests were carried out all over the world, on 110 skin tones.

* At Dior.

PROVEN RESULTS ON SKIN FIRMNESS

7 DAYS TO MAKE A DIFFERENCE 


SKIN IS 2 TIMES * FIRMER 

* Self-evaluation by 35 women after 7 and 14 days of serum use.

A TOTAL FLORAL SCIENCE

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Formulated with 98%* natural-origin ingredients, Capture Totale Le Sérum: includes a fermented longoza extract with revitalizing properties and an iris extract selected for its ability to stabilize longoza's benefits.

* Amount calculated based on the ISO 16128-1 and ISO 16128-2 standard. Water percentage included. The remaining 2% contribute to the formula’s performance, sensory appeal and stability.

THE TOTAL TRANSFORMATION: FROM MOTHER CELLS TO THE SKIN

In 2023, the new Capture Totale serum exemplifies a new discovery brought to light by Dior Science: the role of epidermal mother cells involved in skin firmness. 

THE NEW REVITALIZING FERMENTED LONGOZA EXTRACT

The Capture Totale serum is infused with natural-origin extracts, including Madagascan longoza, the iconic ingredient of the range. Fermented and vectorized within the formula, it targets epidermal mother cells and promotes their revitalization.

THE NEW PROTECTIVE IRIS EXTRACT

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Infused in the formula of the new Capture Totale serum, iris extract reinforces the benefits of fermented longoza extract on the skin’s youthful structures for long-lasting anti-aging action.

A FORMULA WITH 98%* NATURAL INGREDIENTS

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* Amount calculated based on the ISO 16128-1 and ISO 16128-2 standard. Water percentage included. The remaining 2% contribute to the formula’s performance, sensory appeal and stability.

THE DIOR IRIS GARDEN

Created in 2018 through a partnership between the House and the Toscana Giaggiolo cooperative, the Dior iris garden is located in the Chianti valley, near Florence in Tuscany. This region is the historic cradle of Iris florentina.

THE BEST OF THE DIOR ART OF FORMULATION

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7 years of formulation, 43 ingredients, including 13 actives. This emulsion with a light, velvety texture was born from the combination of two natural-origin emulsifiers, without the use of silicones.

A NEW ECO-DESIGNED BOTTLE

2 0 % PCR* glass
- 2 5 % Carbon footprint*
- 5 2 % Of paper consumption **
"* Preliminary calculation of the carbon footprint of primary packaging materials. ** Calculation based on estimated sales volume of 30ml and 50ml formats for 2023"