FALL 2020 WOMEN'S CAMPAIGN
Dior unveils the campaign for the Fall 2020 women’s collection by Maria Grazia Chiuri, a series of spellbinding shots lensed by Brigitte Niedermair. Brought to life by the actress and House muse Jennifer Lawrence, these sculptural silhouettes celebrate the beauty of pure lines and the audacity of simplicity by questioning fashion’s meaning and essence.
Each of these exceptional pieces reflects couture’s modernity and raison d'être, as a conceptual experience and a cultural approach at the intersection of emotions, dreams and action. Through them, the Creative Director writes her own manifesto, voicing her commitment while perpetuating both Italian savoir-faire and Monsieur Dior’s legacy of excellence.